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Why the Parcel Industry is Behind the Success of Many Online Ventures

By 29th April 2014

It goes without saying that online and e-commerce businesses rely on getting their brand noticed by a targeted audience. But once this is achieved, it’s crucial for the company to get goods purchased delivered to their customers in record time without any unnecessary delays and hold-ups. This is why the parcel industry is behind the success of many online ventures and without a reliable service, many commerce ventures may well fail.

If your business relies on an affordable, reliable and fast delivery service please read on.

Reliability is a Must

Whichever parcel delivery service you use, it’s essential the company you sign up to has a proven track record for reliability. It’s all very well reading the testimonials on the websites themselves, but to get a much clearer and more transparent opinion about a service, it’s always better to read as many independent customer reviews as you can. Another option is for a business acquaintance to recommend one to you – word of mouth recommendations are, after all, usually the best.

Affordability is Important

All businesses need to watch the pennies these days, whether it’s an online venture or other. As such the cost of sending out mail and parcels needs careful consideration. Many companies have their own postal rooms, but the cost of setting one up and the salaries paid to a dedicated team of employees can be prohibitive, especially for the smaller or medium sized business. Using the services of a well established and reputable parcel delivery company often makes much more business and economical sense and which in the long run can save a business a considerable amount of money every year.

A Courteous Service is Essential

The service a parcel delivery company offers customers has to be second to none. Employees must be well dressed, smart and courteous at all times whether it’s at the pick-up or the drop-off point. A well established and professionally run company will ensure all drivers wear easily recognisable uniforms and name tags. Their vehicles will all be liveried so they are easy to recognise too and which is a very good way of getting their company name out there and noticed.

Tracking Parcels is Crucial

A parcel delivery service must offer its customers the option to track their parcels from the moment they leave a warehouse, whether the packages are being sent out or picked up. Knowing if there is going to be a delay in delivery means being able to warn customers well in advance which is crucial.

State of the Art Equipment

It goes without saying that a parcel delivery service worth its salt will boast state of the art equipment and their sorting depots are run efficiently at all times. Parcels will typically have to be sorted in several sorting depots which means you need to be sure each of these depots is equipped with state of the art equipment so your goods are safe, remain undamaged and they don’t get lost.

Delivery Options

Small, medium and large online ventures know that getting goods to their clients in a timely fashion guarantees customer satisfaction. Ecommerce and online retailers rely on having goods picked up and dropped in a professional way because it is the life blood of their businesses.

A High Quality 24/7 Service

You also need to know the company offers a high quality 24/7 service which includes a first class after-sales help-line that’s manned efficiently. Should you need to get in touch with the company for any reason, your question or query has to be handled quickly and efficiently with the minimum amount of fuss.

Conclusion

With more businesses than ever relying on the Internet to get their products, brands and services out there, it has seen a growing demand for parcels to reach customers in a timely fashion without any unnecessary and unwanted delays. This is the only way that an online venture will successfully build up a solid reputation of being a reliable company to do business with and which is why the parcel industry is behind the success of many online ventures.

At Pharos Parcel we understand how crucial our role is in our customers success.  Please give Fiona a call to discuss your requirements on 08456 478479.